Michele R. Matkovich

Your Salon’s Website Must say “What You Do & Where You Are” or Google (and Clients) Will Bounce

Published on: 28/07/2025

Most salon sites lose traffic due to vague messaging. Learn from Fully Booked AI® how to fix your homepage and win clients through clear, location-based SEO.

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Retired from Behind the Chair… But Now What? The Hidden Gap That Could Cost You Thousands

Michele R. Matkovich

Published on: 02/07/2025

Leaving salon life behind the chair? This one overlooked gap in your business model could quietly drain your income. Discover how top stylists turn retirement into real revenue with AI and automation.

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Want to Rank Higher on Google? Start By Speaking Your City + Services Loud and Clear

Michele R. Matkovich

Published on: 01/07/2025

Your website might look sleek, but if it doesn’t scream your city and salon services clearly, Google will skip right over you. Learn how to fix that—and rank higher—fast.

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How Client Behavior Has Evolved—And Why Your Salon’s Marketing Strategy Has to Evolve With It (or Get Left Behind)

Michele R. Matkovich

Published on: 02/06/2025

Today’s salon client doesn’t just search on Google. They’re asking ChatGPT, watching TikToks, scrolling Instagram, browsing Yelp, and reading AI-generated “top 10” lists—all at the same time. If your salon isn’t optimized for all of them, you’re getting left behind by those who are.

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